Tag: Advertising

First Action Under CASL Malware Provisions
CRTC Fines Digital Advertising Providers $250,000 For Malvertising

FTC Modifies 2009 Order On ‘Tracking Applications’
Overbroad definition of 'Tracking Application' puts retailer at a competitive disadvantage

Real Ginger Fight Revived
Case tests the difference between 'directly from' and 'derived from'

Companies Use Facebook Custom Audiences At Their Own Risk
If you're consulting on Ad Tech, you better know how it works!

Suit Alleges $82.5 Million Spent on Non-Existent/Fraudulent Mobile Inventory
Media Agency Allegedly Takes Uber For A Ride

Supercookie Claims Won’t Be Arbitrated
Is it ever okay to use persistent tracking for advertising purposes?

Jury Must Decide Whether “All” / “Every” Claims Are Puffery
When is an absolute mere puffery?

Trace Amounts Of Herbicide Don’t Belie Natural Claims
In Absence of FDA Guidance, Court Applies Organic Standard to Natural Claims

$6.8 Million Judgement For Misleading Pricing Upheld
Online Retailer Allegedly Based Advertised Reference Prices (ARPs) On Formulas, Nonidential Products, and Highest Possible Prices

Misleading Pricing Cases Coast-to-Coast
Allegations that outlet pricing not reflective of flagship store pricing