Category: US
VPPA Harms Concrete, But Roku ID Not Personally Identifiable
Roku device serial number is not personally identifiable, but it's not difficult to imagine other identifiers that may be
Long-Winded Opt-Out Requests Don’t Revoke Consent
The only reasonable expectation Plaintiff could have had is that her request for revocation would not be successful
FTC Modifies 2009 Order On ‘Tracking Applications’
Overbroad definition of 'Tracking Application' puts retailer at a competitive disadvantage
App Maker Not Liable For User Sent Texts
App Maker Dodges Suit Over Friend Invitations
Real Ginger Fight Revived
Case tests the difference between 'directly from' and 'derived from'
Companies Use Facebook Custom Audiences At Their Own Risk
If you're consulting on Ad Tech, you better know how it works!
Suit Alleges $82.5 Million Spent on Non-Existent/Fraudulent Mobile Inventory
Media Agency Allegedly Takes Uber For A Ride
Court Finds User Reply To SMS Call To Action Constitutes Prior Express Written Consent
Winner a loser in TCPA case alleging insufficient consent
Supercookie Claims Won’t Be Arbitrated
Is it ever okay to use persistent tracking for advertising purposes?
Jury Must Decide Whether “All” / “Every” Claims Are Puffery
When is an absolute mere puffery?